“We want Prime to be such a good value, you’d be irresponsible not to be a member.” – Jeff Bezos, CEO of Amazon


MERCURY DRUG’S “SUKI” CARD

SM SUPERMALL’S “ADVANTAGE” CARD

NATIONAL BOOKSTORE’S “LAKING NATIONAL” CARD

HERE ARE THE TOP FACTORS THAT HINDERS COMPANIES TO LAUNCH SUCCESSFUL LOYALTY PROGRAM
- Lack of System that can make it happen
- The high cost of launching a loyalty program
- Lack of market study if the program would work
GURU TIP:

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