Pricing is the number one factor that customers looked into when they buy a particular product. 87% of consumers say that pricing is their topmost concern in a shopping However, not all businesses leverage pricing techniques that others enjoy Here are the five best pricing strategies Premium Pricing To differentiate
Aside from getting a big amount of sales, you must realize that customer retention is equally important and launching your loyalty program is a vital part of it. Acquiring new customers is 3x more costly than retaining them. For you to be able to retain your customers, you need to be proactive and
Have you heard of a digital loyalty program? Businesses nowadays are looking for ways to attract their customers to be loyal to their brand. Sustaining customer loyalty will always be a part of every businesses’ strategy. But do you know that there are better ways to launch your loyalty program? One of
Every businessman wants to see their business grow. They would do everything just to achieve it including applying a new retail strategy. In the year 2012, after losing $1.2 billion in sales, Best Buy revamped it’s multi-channel retail strategy and implemented an omnichannel retail strategy. They figured out that their customers would like to
Some business fail and some succeed While it is exciting to start a business that you are passionate about. But truth be told, not all businesses are positioned for success… right away. At this point, you may have already come up with a business idea and planned out your business goals of
Based on a survey, 82.4% of the customers are more likely to buy in a store that offers a loyalty program. Around 57% of the respondents say that saving money is the primary reason why they join a loyalty program. This strategy makes the business grow exponentially. In fact, the largest e-commerce marketplace in
Ever wondered what’s running through the minds of your buyers when they make purchase decisions? Here is the result of a survey done by bigcommerce about the top 15 factors that affect a buyer’s purchase decision. 15. Advertisement (21%) Advertising is very important for any business. Whatever consumers see in your advertisements would reflect your